Use code MSO for 20% off dry eye products

alarm-ringing ambulance angle2 archive arrow-down arrow-left arrow-right arrow-up at-sign baby baby2 bag binoculars book-open book2 bookmark2 bubble calendar-check calendar-empty camera2 cart chart-growth check chevron-down chevron-left chevron-right chevron-up circle-minus circle city clapboard-play clipboard-empty clipboard-text clock clock2 cloud-download cloud-windy cloud clubs cog cross crown cube youtube diamond4 diamonds drop-crossed drop2 earth ellipsis envelope-open envelope exclamation eye-dropper eye facebook file-empty fire flag2 flare foursquare gift glasses google graph hammer-wrench heart-pulse heart home instagram joystick lamp layers lifebuoy link linkedin list lock magic-wand map-marker map medal-empty menu microscope minus moon mustache-glasses paper-plane paperclip papers pen pencil pie-chart pinterest plus-circle plus power printer pushpin question rain reading receipt recycle reminder sad shield-check smartphone smile soccer spades speed-medium spotlights star-empty star-half star store sun-glasses sun tag telephone thumbs-down thumbs-up tree tumblr twitter tiktok wechat user users wheelchair write yelp youtube

New Arrivals

  • New Arrival – Café Lunettes

    Café Lunettes Frames: A Blend of Heritage and Modern Style Café Lunettes frames are inspired by timeless European design, blending classic sophistication with contemporary trends. Rooted in a tradition of craftsmanship, each pair of frames reflects a dedication to quality materials, precision detailing, and effortless elegance. Designed for everyday wear, Café Lunettes eyewear offers lightweight […]

    Continue Reading July 16, 2025

  • New Arrival – Cafe Boutique

    Café Boutique, introduced in 2015 by Silver Dollar Optical, blends refined elegance with accessibility. The 18‑month‑in‑development collection features 20+ styles crafted from premium materials—Mazzucchelli Zyl, metal, leather, and crystals—and is tailored for women who want boutique styling without luxury pricing.

    Continue Reading July 15, 2025

  • New Arrival – MODO

    Modo Eyewear was founded in 1990 in New York City with a mission to blend innovative design, timeless style, and social responsibility. Over the decades, Modo has grown into a global brand with offices in Milan and Stockholm, shaping the eyewear industry through its minimalist aesthetic and cutting-edge materials. Known for their ultra-lightweight “Paper-Thin” frames […]

    Continue Reading July 15, 2025

  • New Arrival – MOREL

    The history of MOREL is that of a family that has been designing eyewear for 4 generations. Each generation has learned from the previous ones, while bringing its own entrepreneurial vision. The passion to innovate, creative freedom and historical know-how contribute to the elaboration of unique eyewear that reveal the uniqueness of each individual.

    Continue Reading July 14, 2025

  • New Arrival – Longchamp

    Longchamp was founded in 1946 by Jean Cassegrain and today it is the epitome for Parisian style and allure.Luggage, handbags and accessories bearing the Longchamp label have a worldwide reputation for quality and craftsmanship. Le Pliage is the iconic bag that brought the company to international success and became a must have since 1993, when […]

    Continue Reading July 11, 2025

  • New Arrival – Kate Spade

    In the radiant world of kate spade new york, accessories aren’t just additions — they’re the exclamation point on your style statement. Our collection of sunglasses and reading glasses for women is where fashion meets function, offering stylish designs that shield your eyes while adding a polished edge to your look. From timeless designer reading […]

    Continue Reading July 11, 2025

  • New Arrival – Fossil

    Fossil takes inspiration from the typical mid-1920’s design, combining it with the desires of the modern customer. This “modern vintage” philosophy hints at classical, but at the same time contemporary, aesthetics. The collection targets customers who are searching for trendy glasses with neat and colored shapes. Sunglasses are young, sporty and easy to wear, with […]

    Continue Reading July 9, 2025

  • New Arrival – RAYBAN

    Years pass, trends change, but Ray-Ban remains. The brand’s undeniable presence, from stage to street, was forged by the greatest cultural icons of our time—visionaries who chose original Ray-Ban design and made it their own. For every revolutionary decade in our history, a Ray-Ban icon marks the moment and their story evolves with each new […]

    Continue Reading July 9, 2025

  • New Arrival – GUESS

    GUESS was established in 1981 by the Marciano brothers, who left the south of France in pursuit of the American dream. Inspired by a European influence, the Marciano’s put their innovative touch on the apparel industry, redefining denim. One of their initial designs was a stonewashed, slim-fitting jean, the 3-zip Marilyn. This was the beginning […]

    Continue Reading July 8, 2025

  • New Arrival – Nautica

    INSPIRED BY WATER Nautica Eyewear strives to bring the inspiration of the sea to everyday style. Our new eyewear collections, designed with comfort and versatility in mind, were built on the core foundations of a brand that has reimagined nautical styling. The Heritage Collection is inspired by the rich history of the brand with a […]

    Continue Reading July 8, 2025