Use code MSO for 20% off dry eye products

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New Arrivals

  • New Arrival – Charmant

    As early as the 1980s, CHARMANT’s high-quality titanium frames revolutionized the eyewear market – a segment which the Group continues to spearhead. Why? Because the CHARMANT Titanium Perfection collection has been developed by means of skilled in-house innovation, fused with latest technological manufacturing methods and a passion for superior design. CHARMANT Titanium Perfection pays homage […]

    Continue Reading April 7, 2022

  • New Arrival – Club Level Design

    Club Level are an affordable eyewear brand that takes vintage designs with classic shapes and gives them a modern update with acetate frames and metal detailing. This premium men’s eyewear brand is an entry-level luxury brand, with unisex styles available for ladies who appreciate a more minimalistic style of eyewear. Club Level uses earth tones […]

    Continue Reading April 7, 2022

  • New Arrival – Cafe Lunettes

    Café Lunettes is an affordable eyewear brand that creates both women’s and unisex frames. The brand focuses on creating plastic frames that are both comfortable and lightweight. #mainstreetoptometry#cafe#cafelunettes#cafeframes#cafeglasse #cafelunettesglasses#cafelunettesframes

    Continue Reading April 6, 2022

  • New Arrival – Alexander

    Reveal inner grace and sophistication in eyewear inspired by the woman who adorns herself with rich color and style, whether understated or dramatic. Alexander Collection™ offers fine hand crafted details, such as crystal accents, metal inlays and delicate laser etching in acetate, metal, semi-rimless and combination frame styles. Alexander Collection™ is designed to complement women […]

    Continue Reading April 5, 2022

  • New Arrival – Takumi

    Takumi is the ultimate accessory for your fashionable life, from on the town to on the job. Inspired by a fusion of Japanese design and Western innovation, Takumi takes the finest titanium and the top acetates for the richest colors, then applies masterful design to create the ultimate in luxury and sophistication. #mainstreetoptometry#takumi#takumiframes#takumiglasses#frames#glasses

    Continue Reading March 31, 2022

  • New Arrival – Paradox

      Designed for the daring individual who’s not afraid to try something new. You’re driven and creative, you’re authentic and colorful, and no matter who you might be today, what you wear defines all the unique sides of you. Urban to playful, quirky to highly refined, you’re not afraid to admit you’re a Paradox. Express […]

    Continue Reading March 28, 2022

  • New Arrival – EasyClip

      Designed for the active person requiring fashionable, durable eyewear indoors and out. Count on your stylish pair of EasyClip® glasses, whether your busy schedule keeps you indoors or takes you out. We have a perfect, durable pair designed for every day. Choose from an amazing array of stylish eyewear for reading, playing, or simply […]

    Continue Reading March 26, 2022

  • New Arrival – DiValdi

    Di Valdi is a high-end Designer Eyewear & Accessories brand that includes optical and sunglasses, travel bags, scarves, gloves and wallets. Di Valdi is a boutique brand not sold in department stores. It is sold in 1,500+ boutiques and optical stores throughout Canada and in over 10,000 locations in the US. #mainstreetoptometry#divaldi#divaldiframes#divaldiglasses #frames#glasses#fashion#style

    Continue Reading March 26, 2022

  • New Arrival – Cool Clip

    Cool Clip is an eyewear collection of stylish magnetic eyewear designed for the price conscious consumer and offers polarized magnetic clip-on technology in a wider range of price points. Available in womens, mens, kids and unisex styles with polarized magnetic clip-on included. #mainstreetoptometry #coolclips #frames #glasses #tech

    Continue Reading March 25, 2022