Use code MSO for 20% off dry eye products

alarm-ringing ambulance angle2 archive arrow-down arrow-left arrow-right arrow-up at-sign baby baby2 bag binoculars book-open book2 bookmark2 bubble calendar-check calendar-empty camera2 cart chart-growth check chevron-down chevron-left chevron-right chevron-up circle-minus circle city clapboard-play clipboard-empty clipboard-text clock clock2 cloud-download cloud-windy cloud clubs cog cross crown cube youtube diamond4 diamonds drop-crossed drop2 earth ellipsis envelope-open envelope exclamation eye-dropper eye facebook file-empty fire flag2 flare foursquare gift glasses google graph hammer-wrench heart-pulse heart home instagram joystick lamp layers lifebuoy link linkedin list lock magic-wand map-marker map medal-empty menu microscope minus moon mustache-glasses paper-plane paperclip papers pen pencil pie-chart pinterest plus-circle plus power printer pushpin question rain reading receipt recycle reminder sad shield-check smartphone smile soccer spades speed-medium spotlights star-empty star-half star store sun-glasses sun tag telephone thumbs-down thumbs-up tree tumblr twitter tiktok wechat user users wheelchair write yelp youtube

New Arrivals

  • New Arrival – Vera Wang

    The Vera Wang eyeglasses collection is brimming with frames that showcase dramatic details and sophisticated accents. Luxe details and bold shapes reflect the brand’s passion for statement-making design as perfect for the street as it is the runway.

    Continue Reading September 17, 2023

  • New Arrival – Penguin

    Original Penguin is an iconic American clothing line with roots in the Rat Pack era of the 1950’s. The brand catapulted back into fashion in 2000, when young men demanded that their favorite stores restock the golf shirt that originally made the brand famous. Today, Original Penguin includes men’s clothing, accessories, footwear and eyewear.

    Continue Reading September 15, 2023

  • New Arrival – PARADIGM

    a modern perspective on everyday frames with eyewear that brings classic appeal to current trends and proves that basics don’t have to be boring.

    Continue Reading September 12, 2023

  • New Arrival – Lilly Pulitzer

    Lilly Pulitzer is the originator of American Resort wear. A Lilly is defined by bright color and wild print. The eyewear collection features these hand-drawn prints, along with chic, feminine shapes and styling.

    Continue Reading September 8, 2023

  • New Arrival – Kensie

    Kensie eyeglasses for women show off bold, statement-making silhouettes in vibrant colors. Retro themes and modern style cues infuse Kensie frames with a spirit of individuality, perfect for trendsetters. Discover a dramatic silhouette or vintage-inspired frame that puts your sense of style on display.

    Continue Reading September 6, 2023

  • New Arrival – Elliot Ives

    Elliott Ives offers styles that are classic, casual and built for everyday comfort. Made for a customer that’s sophisticated but not showy, Elliott Ives frames appeal to practical sensibilities with thoughtful details that are more timeless than trendy. They’re the perfect fit for anyone seeking affordable, designer quality frames that suit a laid-back style. At […]

    Continue Reading September 6, 2023

  • New Arrival – Vera Bradley

    Whether you’re spending a day in the sun or diving into your new favorite paperback, Vera Bradley glasses are the chic choice! Our collection of sunglasses and readers sunglasses and readers complements any outfit, from fashion-forward styles to timeless classics. Complete your eye-catching look with coordinating eyewear accessories.

    Continue Reading August 20, 2023

  • New Arrival – GUESS

    If you’re after wearable, designer eyewear, Guess is right for you. The all-American label started in the early ‘80s, and has become known for their youthful take on pared-back style. This is design motivated by ease and a cool attitude. Across their glasses collection, you’ll find comfortable models made with lightweight metal and acetate, often […]

    Continue Reading August 4, 2023

  • New Arrival – Rip Curl

    The Rip Curl eyewear collection reflects the lifestyle of the young, active target group and inspires with colourful, fresh designs and high-quality materials. The prescription frames are extremely light and are among the thinnest on the market. All sunglasses are 100% polarised for optimal vision and a relaxed appearance at the beach or simply to […]

    Continue Reading August 1, 2023

  • New Arrival – Morel OGA

    The Öga men’s collection is stylish and utilitarian, with frames that speak the language of silent strength. With its robust appearance and technical design, the Öga collection gets its deceptive simplicity and self‑assured style from boldly masculine architectural lines. A study in quality, comfort, and style inspired by Scandinavian design.

    Continue Reading July 31, 2023