Use code MSO for 20% off dry eye products

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New Arrivals

  • New Arrival – Nicole Miller

    Nicole Miller eyewear embodies the bold, artistic spirit of the fashion brand founded in 1982 by New York designer Nicole Miller. Known for its modern sophistication and graphic flair, the brand expanded from ready-to-wear into accessories, bringing the same fashion-forward sensibility to eyeglasses and sunglasses. Each collection reflects a blend of contemporary style and timeless […]

    Continue Reading January 11, 2026

  • New Arrival – Michael Ryen

    Michael Ryen Eyewear is a modern men’s eyewear collection from Europa International, a U.S. company with decades of optical design expertise. Originally created to address the need for better-fitting, larger-proportion frames, the brand has evolved into a diverse lineup that balances classic style with contemporary performance. Known for its focus on fit, durability, and comfort, […]

    Continue Reading January 9, 2026

  • New Arrival – INVU

    INVU Eyewear is a globally recognized brand founded in 2013 by the Swiss Eyewear Group, combining Swiss design principles with modern style and affordability. Since its launch, INVU has expanded to more than 90 countries, building a strong reputation for delivering fashionable eyewear that meets high standards of quality, comfort, and durability. What distinguishes INVU […]

    Continue Reading January 8, 2026

  • New Arrival – Côte d’Azur

    Côte d’Azur Eyewear reflects a heritage of effortless European style inspired by the elegance of the French Riviera. Blending classic design with modern craftsmanship, each frame is thoughtfully created to balance sophistication, comfort, and durability. Premium materials and carefully considered silhouettes ensure a flattering fit while offering long-lasting wear. Beyond style, Côte d’Azur eyewear delivers […]

    Continue Reading January 8, 2026

  • New Arrival – Club Level Designs

    Club Level Designs Eyewear blends heritage craftsmanship with a modern edge, rooted in a culture that celebrates confidence, individuality, and timeless style. From its beginnings, the brand has focused on creating bold, standout frames that reflect a lifestyle of self-expression and elevated design. Each pair is crafted with high-quality, durable materials for long-lasting comfort and […]

    Continue Reading January 7, 2026

  • New Arrival – Cinzia

    Cinzia Eyewear is a fashion-driven brand founded in 2002 by designer Cynthia Shapiro and backed by the long-standing expertise of Europa International. Originally known for stylish designer reading glasses, Cinzia has evolved into a full eyewear collection that blends modern sophistication with timeless design. The brand is recognized for bold silhouettes, refined details, and frames […]

    Continue Reading January 7, 2026

  • New Arrival – Cafe Lunettes

    Café Lunettes Eyewear combines classic European-inspired design with modern vision care. Rooted in the café culture where style and conversation flourished, the brand blends vintage influence with contemporary materials. Each frame is crafted for comfort, durability, and clear vision, offering lightweight wear and refined style that moves effortlessly from day to night. Café Lunettes delivers […]

    Continue Reading January 6, 2026

  • New Arrival – Cafe Boutique

    Cafe Boutique Eyewear blends classic craftsmanship with modern style, drawing inspiration from the relaxed elegance of European café culture. Rooted in a tradition of thoughtful design, the brand emphasizes quality materials, timeless silhouettes, and attention to detail—creating frames that feel both distinctive and wearable. The benefits go beyond looks. Cafe Boutique Eyewear is designed for […]

    Continue Reading January 6, 2026

  • New Arrival – Ann Taylor

    Ann Taylor Eyewear reflects the same timeless sophistication that has defined the Ann Taylor brand for decades. Founded in 1954, Ann Taylor built its reputation on polished, confident style designed for modern women, and its eyewear collection continues that legacy. Ann Taylor frames combine classic silhouettes with contemporary details, offering a refined look that transitions […]

    Continue Reading January 5, 2026

  • New Arrival – American Optical

    American Optical (AO) is one of the oldest eyewear brands in the world, with a legacy that dates back to 1833. Founded in Massachusetts, AO helped shape the modern eyewear industry by pioneering mass-produced, high-quality optical frames and lenses in the United States. Over the decades, the brand earned iconic status—most famously when its sunglasses […]

    Continue Reading January 5, 2026